So me and my lovely friend went to see a movie as part of the Sydney Film Festival today, and watched a film about the advertising industry. The movie was part history lesson, on how the industry got to where it is today, part social analysis of the profound effect of advertising on modern culture,Continue reading “Art and Copy”
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Online Content & the Media
Taken from a SMH article on the media’s ‘clumsy embrace’ of the internet. She goes on to dispense some critical-sounding advice, implying that the mainstream media does not understand online and that newspapers are partly to blame for their own predicament. “The approach, ‘Let’s just take whatever appeared in the print paper and put itContinue reading “Online Content & the Media”
Is this the best time for small companies to recruit?
Well, the economy wasn’t as strong as it used to be. This means that companies are cutting back on staff, which means that more people, especially young and less-experienced ones, may miss out on getting jobs. Does this mean this is the best time for small companies to recruit? That there are more bright mindsContinue reading “Is this the best time for small companies to recruit?”
Guy Kawasaki’s “10-20-30” Presentation Rule
3 very insightful yet simple guidelines to a sales presentation. Great way to mould what you have on offer. It could really be applicable to any presentation you ever make! I’ll let the video do all the talking.